Amplify Philly

Amplify Philly

37

SPONSORS

75+

MUSICIANS

76

PANELISTS

19

PANELS

case study
Amplify Philly

THE PROBLEM

Philadelphia’s Start-up & Arts community had an opportunity to be spotlighted at SXSW through a city-wide initiative. Local Corporations, Institutions, & Start-ups were ready to support an activation that would highlight Philadelphia at the international conference but a concentrated effort was needed to represent the city properly across sectors.

THE SOLUTION

We collaborated with Witty Gritty & Philly Startup Leaders to convert at 2-story restaurant in Austin, Texas into the “Amplify Philly House” for 3 days/nights of programming at SXSW.

During the day, we hosted a trade show on the first floor featuring Philly based Start-ups while panels, keynotes, and networking events took place on the 2nd floor. As the day wrapped up, we transformed the 2nd floor into a music venue and brought in professional lighting, sound, & stage equipment to take the production to the next level.

Since 2016, we’ve been accountable for raising over $400,000 to produce the Amplify Philly initiative & have booked over 150 local artists.

THE RESULT

LEADS COLLECTED

2,000 CONTACTS

5,300 CONTACTS

COLLECTED VIA SXSW LEAD TRACKER

SOCIAL IMPRESSIONS

36,000,000+

#AMPLIFYPHILLY IMPRESSIONS

ACROSS SOCIAL MEDIA

"SXSW is arguably one of the most influential tech conferences, it was important for us to go and participate."

Jim Kenny
Major of Philadelphia
Jim Kenny

SEE THE HIGHLIGHTS

No items found.
No items found.

Get our creative insights and talent network for your next creative campaign.

Partner up with the experts to plan and manage your next creative campaign.
Access our local talent pool and get matched with the best creative for the job.